Saturday, April 30, 2011

BI Book - Reactive Business Intelligence

This book was for me one of the more original and interesting data mining books! It explains the several data mining tasks and techniques in a very intuitive and innovative way. It explain almost key points in the data mining field from the simple to complex topics. Even those persons that hate statistics and formulas will read and like this wonderful book. It has written in a “clean” language, with a lot of pictures that provides a better understanding about author’s message.

The book was written by the two persons of the picture above (R. Battiti and M. Brunato), and I truly suggest you to buy it. In the official book website, R. Battiti and M. Brunato added their description about it: “Reactive Business Intelligence is about integrating data mining, modeling and interactive visualization, into an end-to-end discovery and continuous innovation process powered by human and automated learning. This unifying goal requires collecting and integrating topics which are usually dissected into books dedicated to different areas” and also in the YouTube it’s possible to see a more personal description:

The concept of Reactive Business Intelligence introduced on the book is focused in four main areas: Data Mining, Models, Visualization and Feedback/Learning by software and people.

Throughout the book can be seen huge amount of intuitive pictures that support a fast learning, mainly in some topics often difficult to understand. Some examples can be seen in the official website, but I selected right now some of them for you:

Some points that I think could be improved/changed:
- Reduce the references to the visualization tool used (Grapheur) or add a new one more intuitive.
- More alignment between amazing book content to “real world” business cases

You can buy the book at official website!
I hope you enjoy it!

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